She is just coming off of her successful 'Diamonds' world tour and now Rihanna is taking on a new role as the face of BALMAIN SPRING 2014 ad campaign. The ad campaign was released this morning and was shot by Inez van Lamsweerde and Vinoodh Matadin. It features Riri wearing a pink houndstooth print & denim embellished ensemble from the collection.
She has already worn pieces from the Spring 2014 collection and has always been a fan of the brand. I think she was the perfect person to front the collection as it is casual with a sporty edge which is part of her style. What do you think of Riri as the face of Balmain spring 2014?