Monday, June 23, 2014

Zendaya Coleman for Material Girl Fall 2014 Ad Campaign

Zendaya Coleman has been making a impact with her red carpet style along with landing the role of Aaliyah in a upcoming Lifetime biopic. Now the Disney actress has been tapped by Madonna & Lola to front their clothing line, Material Girl for fall 2014.

The junior brand which is exclusively available at Macy's, features Zendaya in a campaign 'Broadway Babe' and with debut in fashion & lifestyle magazines, online & in-store marketing in August. Dressed in Material Girl apparel & footwear, showed off her modeling skills while posing in the ad campaign which was shot on the boardwalk on Coney Island in Brooklyn, NY.

You may remember that Rita Ora along with Kelly Osbourne & Georgia May Jagger once fronted the collection as well. Continue below to read what Madonna & Zendaya had to say about their collaboration and check out more images from the campaign.

“Zendaya exudes a confident, free spirit. We love having her as the new face of Material Girl. I love how Zendaya makes her own style rules to fit her personality – that’s who Material Girl is all about, being yourself to the fullest." - Madonna & Lola

“I am so excited to be chosen by Madonna and Lola as the new face of Material Girl; they are such a dynamic mother / daughter duo.  Material Girl embraces having fun with fashion and being confident in your own skin… and who does that better than Madonna. - Zendaya


Credit: Material Girl

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