Wednesday, June 29, 2016

Issey Miyake L'Eau d'Issey Pure Launch

Recently I attended a launch party in NYC for the new Issey Miyake women's scent, 'L’Eau d’Issey Pure'. At the event, guest were treated to music, light bites, drinks and then a beautiful reveal dance that introduced the new women's fragrance. L'Eau d'Issey Pure is like a banquet of flowers which was captured in a drop of water which is one of it's key elements. The transparent fragrance is so delicate, fresh, elegant and modern but with a sensual approach. It embodies the confident women of today. The fragrance launches in July 2016 and will be come in 3.0oz Eau de Parfum Spray- SRP: $108.00, 1.6oz Eau de Parfum Spray- SRP: $88.00. The fragrance will available at fine retail stores nationwide  and for more details, visit

Scent features: 
First the top notes, the wet scent of the Rose water and Cyclamen accord blossom into a shower of captivating freesia. Expressive and light Peony and White Lily punctuate the beats of the spicy Carnation heart.  Then the floral middle notes interplay with a base impregnated with precious woods, with the accords of Musk and Osmanthus echoing the warmth of Tuberose.

Reveal Dancer

Gift Bags

Credit: Issey Miyake

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