Monday, February 3, 2020

Coach CitySole Campaign

With Stuart Vevers leading the way, the Coach brand continues to thrive in the fashion industry. The fashion house announced today the launch of Coach CitySole, an innovative new footwear collection that merges the house’s fashion authority with leading technology to increase comfort and flexibility and minimize impact and weight. Designed to empower individuals, the sneakers can be seen in the fashion house spring 2020 campaign which stars global ambassadors Jennifer Lopez & Michael B. Jordan. 

The collection features three styles, the CitySole Court which references classic basketball sneakers with a triangular toe box, pivot point on the outsole, and distinctive 3M seam taping. The CitySole Runner draws from the silhouettes of running shoes, with a robust heel and grooved details for added traction. The CitySole Lowline is Coach’s updated take on a classic low-top—a versatile, minimalist sneaker that can be worn in any context. 

Coach CitySole sneakers are available now at, Coach stores and Macy’s. The sneakers will also be featured at a pop-up in Foot Locker’s Times Square flagship location, and a pop-up in Bloomingdale’s 59th Street flagship store. Both pop-ups will run from February 4 to March 1, 2020.

'When you grow up in New York, sneakers are such a big part of your lifestyle because you have to pound the pavement. Coach CitySole is perfect for my lifestyle – I’m a dancer, and I’m always on the go and they’re very versatile. They can be dressed up and dressed down, and can be functional but also super fashionable. - Jennifer Lopez

'Sneakers are a wardrobe staple for me. As someone who grew up around New York and is constantly on the go, Coach CitySole’s blend of fashion and comfort is the right balance for an everyday sneaker-wearer like me.' - Michael B. Jordan

'I have always been inspired by the people and unique energy of our hometown, New York. Like everything we design, CitySole was created with this in mind. It’s a collection for people who live always-on, spontaneous and adventurous lives.' - Creative Director Stuart Vevers

Credit: Coach

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