Tuesday, December 22, 2009

Eva, the New Scent

Eva Longoria Parker has been added to the list of celebs that are launching a new fragrance. Eva is one of the famous faces behind L'Oreal and now she is taking her image a step futher. She will be launching a new parfume notablely called Eva by Eva Longoria. Parker told WWD that she wanted to create a fragrance that was "light and unique." Some of the scents combination includes citrus, neroli, bergamot tea, aldehyde's along with sheer jasmine, violet and amber. 

According to WWD, the parfum was developed by Falic Fashion Group and is set to launch in the US April 2010 in more than 1,000 Macy's, Dillard's and Bon-Ton stores. Also it will launch world wide in other countries like Mexico, Europe, Asia, the Middle East and South & Central America. The parfum will be sold in a 1.7-oz. version for $45 and a 3.4-oz. version for $58. Eva Longoria will be making personal appearances to promote her fragrance and print ads have been developed. Falic has plans to develop more fragrances for Eva within the coming years.

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