Monday, October 27, 2014

Beyonce for Topshop Partnership

Beyonce is known for rocking Topshop on a regular basis, so it is no surprise that the 'Drunk In Love' singer is teaming up with the retail giant. According to WWD, Beyonce + Topshop will create a 50-50 joint venture company, Parkwood Topshop Athletic Ltd., to produce an athletic streetwear brand which will probably launch Fall 2015. The line will include clothing, footwear and accessories.

Parkwood Entertainment is Beyonce's production company based in NYC which will be included in the ltd name. An official name for the line has not been named but I am sure Bey is coming up with something unique. Apparently, it's not a collaboration but a brand that Bey is building with Topshop.

This is actually great as Bey has consistently rocked pieces from the brand and some of the pieces has actually sold out. For more details, go to WWD, and also you can check out some of Bey's Topshop moments here. What do you think of the Beyonce + Topshop partnership? 

Credit: WWD, Beyonce Tumblr

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